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Nike unleashes new Basketball Superhero T-shirt Collection

Daily Dose: Top NBA ballers featured as their alter egos on graphic shirts



Nike's new Basketball Superhuman T-shirt collection features screen printed graphics detailing LeBron James, Kobe Bryant and Kevin Durant transformed into their alter egos. / Nike

What: Nike Basketball Superhero Collection
When: Available now
How much: $36
Where: nike.com
The Scoop: Top NBA ballers LeBron James, Kobe Bryant and Kevin Durant are superhuman. No really, they are – at least on Nike’s new Basketball Superhuman T-shirt collection.

Bright Dri-FIT fabric serves as a canvas for Nike graphic designer, Jack Aguirre, known for bold hand-illustrated artistry. He illustrates each player with exciting graphics that are screen printed on the front of each shirt.

In his effort to tell a visual story, each player transforms into his alter ego. James is “Carbonado”, illustrating his enduring nature. He’s shown smashing an indestructible asteroid. Durant is “Clutch”, adorned with multiple arms and hint that he’s ready for battle. And Bryant is the “Black Mamba”, decked out with five rings, which also serve as superpowers.

 

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